READY TO GET YOUR BUSINESS OFF THE GROUND?

Introducing...

Your Way to 5k

A high-touch 1-on-1 coaching program that will help you implement a unique-to-you system to consistently enroll clients, without being online 24x7, without salesy tactics, and without ANY marketing strategies that just don't feel aligned

Perfect for: COACHES * HEALERS * THERAPISTS

and other change makers who want to get visible online so that they can enroll 1-on-1 clients, but who are feeling overwhelmed by the online space, scared to show up online, wary of sleazy sales tactics, and/or stuck on tech and platforms.

get your business off the ground

Here's what You will have at the end of Your way to 5k

A UNIQUE-TO-YOU SYSTEM TO CONSISTENTLY ENROLL CLIENTS

Together, we will define and implement a sales and marketing strategy that matches your personality and your core values, so that you can get to 5k months with ease and integrity.

an authentic online presence

When you finish the program, you will have an authentic online presence that you are proud of, so that you can continue to get more visible and grow your business. This includes your website, social media presence, content plans and email marketing.

MARKETING KNOWLEDGE THAT WILL BENEFIT YOU FOR YEARS AND YEARS TO COME

Your Way to 5K will teach you solid business strategies, not the latest fads or tricks. And these strategies can be applied over and over again.

What makes this program different

is the high-touch support by an expert coach in the 3 key areas that you need to master in order to build a successful online business:

first of all....

Strategy - Knowing where You are Headed


Without a clear strategy, you might be doing #allthethings, but you won't be getting anywhere! Sounds familiar? That's why we will spend a lot of time on strategy, so that you are super clear on where you are going, and on how you will get there, with ease and integrity.

plus...

Confidence - Believing that you can do it


The best strategy in the world, cannot bring you success if you have mindset challenges. That's why we will focus heavily on dealing with all those fears around visibility and sales, and all the excuses that will come up when you start stepping outside of your comfort zone.

and...

Implementation - actually Making it All happen

And then there's actually implementing the strategy. All those nitty gritty details that will take you HOURS to figure out on your own, but only minutes if you have Paulien as an expert on your side! We will work together so that you will have all the pieces of the online puzzle, and a working system to enrolling clients!

You will get all the support you need, so that you can crush strategy, mindset and implementation.

Your Coach, Paulien Pierik

Business coach & marketing strategist

Contrary to most coaches in the online space, Paulien actually started 2 businesses before she became a business coach. The first of these businesses grew to over $100 million in annual sales and 100 staff. And the second one failed to make it, after raising half a million in start-up funding. There really isn't a business challenge that Paulien hasn't seen!

She also has a MSc in Business, and Entrepreneurship Training from Harvard Business School.

Paulien helps clients from all over the world start and grow their businesses online in an aligned and ethical way, using personalised sales and marketing strategies. She loves working with coaches, therapists and healers who are camera shy, don't like fluffy marketing, and who are willing to step outside their comfort zones in order to make an impact in the world.

And here's how Your Way to 5k will be delivered

this is a high touch 1-on-1 coaching experience

To ensure that you have the best support possible, I will support you in 3 different ways:

bi-weekly coaching calls with paulien

(6 months)

Every 2 weeks, we will schedule a zoom call, where we can go through ALL your mindset, strategy and implementation questions.


Calls will take 60 minutes

messenger access to paulien

(6 months)

This is soooo powerful! During 6 months, you can reach Paulien through messenger, to ask all your questions, so that you will never get stuck!


Paulien will answer within 24 hours, on weekdays between 9am and 6PM CET.

Online academy

(unlimited access)

You will get unlimited access to an online academy that will teach you all the foundations of starting and growing your online business (more details on what will be covered can be found below).


You will have unlimited access to the Online Academy (for as long as I support the program, with a minimum of 2 Years).

All coaching calls will also be recorded, so that you can watch them as often as needed.

What’s Included in Your Way to 5k?

You will get access to an Online Academy with 4 modules that we will work through together (and that are yours to keep after the program has finished). For each module inside the Academy, you will get one or more coaching calls with Paulien. And you will have messenger access to Paulien in between sessions too, so that you'll never get stuck.

NAME THE USP HERE

Pillar One - Cornerstones

We will start with the groundwork of a successful business. You will get crystal clear on what YOU want to achieve, and who you want to work with. And we will develop your offer.


You will look at your purpose, your financial goals and you will define your niche, using my unique approach to niching down that will help you get clear on who you want to work with, so that you can do work you LOVE, make good money, and all of that without feeling like you are leaving people out!


You will get access to these units:

• Purpose, mission, core values, and money goals (your Northern Star)

• Nail your Niche

• Your Perfect Program

• Your Unique Brand

Walk Away With:

  • A clear purpose and financial goals, to serve as your Northern Star in this business journey.


  • Absolute clarity on who you help, and what you help them with (aka your niche).


  • An amazing offer, that you will love selling, and that your clients will love buying.


  • Your unique and powerful brand (logo, colours and fonts, as well as your core message).

Walk Away With:

  • Clarity on the platforms that you will use to grow your audience (hint: ones that feel aligned!).


  • A plan for how to ethically grow your audience on these platforms, in under 30 minutes a day.


  • Social profiles for the platform(s) that you picked, set up to attract new followers with ease.


  • A lead magnet (freebie), plus a working email marketing system.

Module Two - Community

In this second module, you will start building your community: your own audience of potential clients!


You will choose the best platform for your business, you will learn how to use it, as well as how to grow your audience on there. Plus, you will get started with email marketing.


You will get access to these units:

• Getting started with Facebook / Instagram / Pinterest

• Ideal Clients in your inbox

• Whoop Whoop Facebook Group

Walk Away With:

  • Clarity on the platforms that you will use to grow your audience (hint: the ones that feel aligned)


  • A plan for how to ethically grow your audience on these platforms, in under 30 minutes a day.


  • Social profiles for the platform(s) that you picked, set up to attract new followers with ease.


  • A lead magnet (freebie), plus a working email marketing system.

Module Three - Content

Module 3 is all about building connections. You will learn how to nurture relationships with your community, so that they will get to know, like and trust you (so that they want to work with you).


You will dive into content creation, and you will learn the easy ABCDE content formula, so that you will always know what content to create for engagement and sales (no more crickets).


You will get access to these units:

• Content Creation with The ABCDE content formula

• Getting started with blogging (& SEO bootcamp)

• Getting started with Facebook / Instagram / Pinterest (part II)

Walk Away With:

  • A content formula that you can use daily to create the right content for your audience.


  • A content plan for the next 3 to 6 months.


  • Understanding of how to create content for the platforms that you picked.


  • A blog (or YouTube Channel) , where you will post your unique content.

Walk Away With:

  • A clear strategy for how to actually get clients to book a call with you.


  • A plan for how to handle your sales calls, without being pushy or salesy!


  • Overcoming any fears you might have around sales.


  • A high-converting website, where you can send your potential clients and feel proud!

Module Four - Clients

Our final module is CLIENTS! Woohoo! Once you are clear on your foundations, and you know how to build a community and connect with them, it's time to convert them into clients.


You will get access to these units:

• Websites that Sell

• Client Conversations that Sell

Walk Away With:

  • A clear plan for how to actually get clients to book a call with you.


  • A structure for how to handle your sales calls, without being pushy or salesy!


  • Overcoming any fears you might have around sales


  • A high-converting website, where you can send your potential clients and feel proud!

When you join Your Way to 5k you will learn how to ethically grow your business to 5k months...

  • WITHOUT HAVING TO BE ONLINE 24X7
  • WITHOUT SUPERFICIAL SOCIAL MEDIA STRATEGIES
  • AND WITHOUT ICKY OR PUSHY SALES TACTICS

the value doesn't stop there, you'll also get

These Amazing Extras

So that you never need to worry if what you created works...

Paulien's Feedback on Your Work

01

This PRICELESS Extra is only available to anyone who joins before 31 October 2021. You will be able to get direct feedback from Paulien on all the work you create as part of the program!


Feedback will be given via email, within 48 hours, on weekdays. Woohoo!